This ain’t Walt Disney’s company any more. It really hasn’t been for some time. I don’t think that is news to anyone who has been paying attention. The recent examples of Disney CEO Bob Iger choosing to put political correctness and possibly his own political aspirations ahead of the interests of maximizing stockholders’ value and carrying forward the legacy of Walt Disney prompted me to compose this post.
I have tremendous respect and admiration Walt Disney and all he accomplished and created for the company that now bears his name. His influence on entertainment and technology in the 20th century and beyond is second to none. That has not changed. I do believe he would have steered the company in a different direction than it has been headed the last several years. That is pure speculation on my part but it is based on a pretty good understanding of who Walt Disney was and the values he wanted his company to promote.
I remember a time when parents could turn the TV to The Disney Channel and trust they would get wholesome family entertainment for their children to watch. That is no longer the case.
I remember a time when you could go to Walt Disney World and expect to have a family experience without alcohol and the issues that often arise where this is served. That is no longer the case.
I remember a time when you could take your family to a Disney movie based on a classic fairy tale with confidence it would be wholesome family entertainment with a moral lesson or two, good would defeat evil and the ending would be “happily ever after”. That is no longer the case either.
I think I remember when ESPN covered sporting events and the commentary was related to the sporting event and its participants, not that particular announcer’s political or social agenda. That has not been the case for some time and was part of reason for the recent ESPN layoffs.
I admit it. I am nostalgic for those earlier times and am sad they will never return. I am one of those people who could spend the entire day on Main Street USA in Walt Disney World and consider that a wonderful day. There is a lot of truth in this Walt Disney quote.
“That’s the real trouble with the world, too many people grow up. They forget. They don’t remember what it’s like to be twelve years old.” ~ Walt Disney
Maybe a lot of people do actually believe this quote but misunderstand its meaning. He didn’t mean people should act like a 12-year-old. There are a lot of people doing that. He meant if more people lived with the wonder, curiosity, innocence and sense of fun of a 12-year-old the world would be a better place.
Meanwhile back to the reason for this post
In case you missed it ABC recently announced the cancellation of its 3rd highest rated show after it had received its highest ratings ever in the most recent season. That show was one of my favorites I looked forward to watching every week and it is called Last Man Standing.
As a Disney stockholder, I am angry because ABC cancelled their 3rd highest rated show without even entering into negotiations with Fox. This was not a good business decision for Disney or its stockholders. Shows with high ratings bring in high advertising revenue. That is good for business.
to cancel the show as it obviously does not line up with the corporate liberal philosophy of Disney and its subsidiaries. When giving the show a less than desirable time slot on Friday night, which it proceeded to dominate, didn’t work they had to do something.
As a Christian, father and conservative I am sad characters like Mike Baxter can no longer be portrayed positively in today’s entertainment world and especially on a Walt Disney Company network. Mike Baxter is a successful businessman, a husband, a Christian, a father with a sense of humor and also a conservative. Not all family members share his conservative beliefs. Yet, they work through their differences and all get along and support each other as families should do, despite their differences.
That says a lot about ABC and the society we live in today.
What if this was still Walt and Roy’s company? What would they do?
I believe Walt would have looked at the traditional family being portrayed and the fact it was entertainment the entire family could watch, laugh with, learn from and even cry with from time to time. That IS the Walt Disney entertainment brand legacy. The decision would have been a no-brainer for him. Politics would not have been a consideration at all and he only considered the financial details after the entertainment criteria was met. Then he would have told Roy to make the finances work. Unlike many of their other ventures, this one would have also been a no-brainer for Roy. ‘It’s our 3rd highest rated show on the network.’ He would have probably done his due diligence to see if terms could be improved and then he would have gladly given it his approval and stamped it RENEWED.
Sorry, just my nostalgia kicking in again. Now back to today.
Petition to save Last Man Standing
There is a petition at Change.org to Save Tim Allen’s Show “Last Man Standing” with almost 350,000 signatures when I last checked so I know I am not the only one who feels the same way about the cancellation of this show. I really don’t expect ABC to bring this show back but am hopeful some other network might. It would have to be done soon because I expect the actors are now all looking for new work or getting an opportunity to do something they have had on hold due to working on the series. They are all professionals and will all be fine. I will be fine too. It is a TV show after all. I just wanted to share my thoughts on the illogical business decision and true motivation behind this cancellation.
We all have choices
As a consumer, I realize a 55-year-old white male is probably not the primary target market for the sponsors of this show but this is one viewer from that demographic who is seeing fewer and fewer of any ads on Disney, ABC and ESPN networks. The Walt Disney Company and its advertisers have choices and so do I. I am sure my one consumer vote is not a concern of Disney or its sponsors. It is obvious, however, based on over 350,000 people, so far, taking the time to sign an online petition I am not the only one who feels this way. Maybe our collective stand for Last Man Standing will be noticed.
Until next time…
Originally posted on Peculiar Perspective on 5/19/2017